Best way to stage house for sale


Staging a house: 15 home staging tips from real estate experts

Staging a house prior to selling it is one of the best investments you can make to ensure it gets a quick offer and achieves the highest sale value. Research has shown that a staged homes sells three times faster than a non-staged home – and 70% of real estate agents stated that home staging increased the offer value on a house by up to 10%.

Homes & Gardens caught up with experts in the field, Anne Carr of Los Angeles-based Anne Carr Design and Alex Willcocks, managing director of London-based Burbeck Interiors, to discuss the features home buyers want, the benefits of home staging – and how to do it.

Staging a house – top 15 home staging tips

'Staging is really important for two reasons,' says Anne Carr. 'Most people cannot see beyond what is in front of them. They get caught up in past perceptions, so you need to show them what is possible. 

'Sometimes rooms are awkward and you need to show people how a space can be best utilized. The second reason is that the person may not be very good with space planning. Rooms tend to feel a lot smaller without furniture, so how we place furniture gives buyers a sample of what is possible.'

No matter your budget these golden home staging tips are sure to have an impact.

1. Declutter your home

(Image credit: Farrow & Ball)

Decluttering is the first job you should tackle when home staging. Clutter is distracting for buyers – their eyes will be drawn to your belongings and not the rooms. The rooms themselves will look smaller and untidy if cluttered, too.

'Nearly all of us have too much ‘stuff’, which has been accumulated over years if not decades. Decluttering each room is an excellent investment of your time,' continues Alex Willcocks. 'It's important potential buyers can envisage themselves living in the property, for that to happen it has to feel like you don’t.

'Try to free up as much surface space as you can on shelves, coffee tables and especially in the kitchen. Wicker or rope baskets are excellent for throwing items in that you need but don’t necessarily want to see. Storage units and containers are another great option should you require more space.'

2. Invest in storage – but don't overload it

(Image credit: Jan Baldwin / Future)

Now you've decluttered you can clearly see where there might be a need for extra storage to make rooms feel really neat and organized. Ideally, you should ensure your storage units, hidden behind doors or otherwise (remembering that buyers will open cupboard doors), shouldn't be overloaded. 

When staging a house, you want buyers to think your home can cope with their belongings because your storage is ample, not under pressure.

3. Clean, clean, clean

A clean home will feel well-cared for, which is important for most buyers – even renovators don't want to buy somewhere that gives the impression of being neglected. Plus, a clean, aired home will feel fresh and welcoming – this will help buyers envisage themselves living in your home.  

'If you do nothing else, make sure your home is clean, clutter and odor-free (you may be used to your pets’ pong but buyers won’t be!), and that there are no "yet to be finished" DIY jobs as they’ll give the impression that your house will need a lot of maintenance,' advises Alex Willcocks.

4. Tackle home staging must-do DIY jobs

(Image credit: Anna Stathaki / Future)

Just as a property needs to be clean to feel well maintained, a home also needs obvious maintenance tasks ticked off in order to secure an offer fast. So, make a list as you assess what needs doing to stage your house: fix that dripping faucet, mend the guttering, fill holes and cracks in walls, repair that door... anything that looks broken or doesn't work can put buyers off.

5. Refresh rooms with light reflecting colors

(Image credit: James Merrell / Future)

It's well worth reconsidering, for example, living room color schemes.

'A fresh coat of paint makes a huge amount of difference. It brightens a room, it can make it look bigger and, it gives an overall appearance of a well-kept home,' advises Anne Carr of Los Angeles-based Anne Carr Design. 

And while you may love bright or dark colors or bold wallpapers, it's often best to stick to what's safe to secure a sale when staging a house. That needn't mean white, neutrals, naturals and pastels can all create a space-enhancing feel buyers will love.

6. Renovate your kitchen and bathroom

Interior design / Tom Howley

(Image credit: Paul Raeside)

Staging a kitchen may be more than just decluttering and cleaning – if yours is holding back your chances of getting an offer, you may need to consider a remodel, the cost of which, done wisely, can be recouped when you sell. 

'A new kitchen has the most impact on a new buyer. It demonstrates to buyers that the house has been updated. You always recoup your investment from upgrading kitchens and baths,' continues Anne Carr.

This may not mean remodelling – painting kitchen cabinets can make a world of difference.

'Bathrooms and landscaping are important, too,' advises Anne Carr. 'Redoing floors is worth it if you are staying in the home, but not needed for a sale. Built-in cabinetry is another one.'

7. Rework room layouts

(Image credit: Curated Nest/Kyle J Caldwell)

Staging a house might involve reworking rooms' layouts. This is particularly important when staging a living room – especially if it is an open-plan room that doubles up as a kitchen diner, in which case you may need to investigate new living room layout ideas.

'I arrange the room to look its best – not for practicality's sake,' says Anne Carr. 'For example, sometimes a table may be too close to a cabinet for proper opening and closing, and that's because we are just after a balanced look, instead of necessarily trying to be practical. 

'The same goes for television placement. Some brokers get hung up on whether the TV placement is viewable from different furnishings. I say it doesn't matter for selling purposes, because no one is watching TV while viewing the home!'

8.

Remember accessories when staging a house

(Image credit: Future / Jonathan Gooch)

Staging a house isn't just about adding new pieces to your home – you may also need to get rid of some well-loved furnishings, too.

'Get rid of all stained rugs and furniture. It gives an overall bad feeling to prospective buyers. It makes a home look beaten up. If you can’t replace it, you can buy inexpensive sisal rugs and place them on top of the existing rug, advises Anne Carr. 

'It is not as pricey as people believe to reupholster furniture and it can make a huge difference. If you like the shape of a piece, reupholstering can really revive it. You just have to choose a moderately priced fabric. 

'New, fresh looking furniture will elevate the entire room. If you cannot redo the kitchen, and your kitchen is dated, painting the cabinet fronts can give a kitchen a huge facelift without a big investment.

'Colorful throw pillows that work together also give a home a look of well-balanced look as well as matching throw blankets.  

'Accessories make a big difference, too. Consider placing a coffee table book with a candle or an interesting decorative piece.'

'Making small changes to a room can often have a big impact on its ambiance. I would recommend always replacing bed linen and towels with new crisp white replacements,' advises Alex Willcocks. 'The same rule applies to bath and hand towels. Scented oil diffusers and candles are always a good idea to create a warm welcoming environment.'

9. Stage a house for comfort

(Image credit: Alicia Taylor)

'Comfort is much more important because people are staying in their homes for long periods of time,' says Anne Carr. 'We are getting requests for large comfortable sectionals for long Netflix watching with the entire family. 

'Unlike the early 2000s where everyone wanted open concept living, clients are realizing that they need privacy and quiet to work or go to online learning. Many clients are changing room formats so that every family member has an office.

'I think buyers like to see up-to-date furnishings that don't look too cold. There was a trend a while back for everything to be white, but it also has to make people feel like their lifestyle could fit in with this on a daily basis, so it's important not to give any space an impersonal, hotel look. '

10. Add pops of color for personality

(Image credit: Farrow & Ball)

'People do like to see a pop of color in pillows or in an occasional chair,' continues Anne Carr. 'When home staging, we also like to add an element of surprise through art with color. The psychology of color says that the majority of people gravitate towards things that are blue. In more modern homes, we will use a neutral palette with more black than we would in a farmhouse style of architecture.

'In Southern California the look doesn't really change that much in different seasons, however we do tend to use more subdued colors in fall and winter. We may add a chunky throw and more organic materials to add texture to the design. Summertime is always a happy time, so we try to throw in some bright colors in our design, especially in the outdoors.

11. Make a good first impression by staging your front yard

(Image credit: Dan Duchars)

'This timeless expression is applicable to selling your home,' says Alex Willcocks, managing director of London-based Burbeck Interiors. 'A buyer's decision making process doesn’t start once they are in the property, it started 100 meters before that. As such any remedial work or improvement that can be made to the entrance of the property will pay dividends.

'This can be as simple as weeding the path leading to the front door to a new coat of paint on the door itself or investing in some lovely front yard flower bed ideas. Try and clean any windows you can, especially the one at the front of the property. As summer continues new flowers or a hanging basket can give a positive impression, their aroma can also create a good first impression.'

12.

Use real plants in home staging

(Image credit: Mark Bolton)

Using house plants in staging a house can be effective.

'We like to use real plants if it's possible for us to maintain them on a weekly basis,' says Anne Carr. 'Again, it feels less like a hotel to buyers and more like a place they can see themselves living. We rarely use faux flowers, unless they are really high quality and difficult to decipher from the real ones.'

13. Don't forget to stage the back yard

(Image credit: Emme Lee)

'If you are lucky enough to have any outside space, you really need to maximize this as much as possible,' continues Alex Willcocks. 'It doesn’t matter if it's 6ft by 6ft or 300ft long, you need to get this to do the selling. 

'Just like with the front of the property, assess what needs to be done to make it as presentable as you can. Treat it as an extra room and home stage it accordingly. Start by measuring your outdoor area and deciding what type of furniture will best suit your needs and lifestyle – a bistro two-seater table and chairs is perfect for romantic al fresco dining on a city balcony, whereas a large sofa set is a good choice for a sociable family household – all these backyard ideas will help. '

14. What not to use in home staging

'I try not to use metallic accents. I feel it is a dated look and can cheapen a room,' concludes Anne Carr.

'I would always advise homeowners to go out when buyers are due to visit – let your realtor show them the property,' says Homes & Gardens Editor in Chief. 'In my own experience, they will feel more relaxed, be more likely to spend more time looking around, imagining themselves living there, and the house will feel less like yours, and more like – potentially – theirs. For this reason, too, de-personalizing is a must. Family portraits should be put away for now and those on the wall replaced with more neutral art.'

15. Stage a house to suit its age and style

Staging an older home is the same as staging a modern one except that any home will look best if the interior complements the home's age, architecture and style. Having a cohesive look that runs throughout an entire home can make it look bigger, too.

Why use home staging to sell a house?

Staging a house is one of the easiest and best ways to add value. Home staging incorporates a vast array of different services, from basic decluttering to a complete interior makeover. These, you can tackle yourself, perhaps with the advice of your realtor, although professional home stagers will make the process smoother, quicker and, potentially, more successful. 

Prices for home staging can vary depending on the scope of the work that needs to be undertaken, however there is a lot you can do to increase the marketability of your property – and this is what we're looking into here.

Who pays for the staging of a house?

Homeowners pay for the staging of a house since it is in their interest to gain a quicker offer, sale and, hopefully, a higher price. 

How do I stage my home myself?

To stage your home yourself, follow these simple steps:

Thanks to Burbeck Interiors and Anne Carr Design

How to Stage a House to Sell

In this article:

If the word “staging” conjures up the idea that you’re putting on a show for prospective buyers, you’re on the right track. In a well-staged home, you’re putting the home in the spotlight and inviting buyers to imagine themselves taking a starring role. To do that, you need to step behind the scenes and give buyers room to imagine themselves taking the lead as homeowner.  

Here are some tips to set a scene that will leave the critics — or at least the home buyers — raving.

Why stage a home before selling?

Whether you’re going DIY in staging your house to sell or calling in a professional, taking the time to stage your home for potential buyers can be an effective way to make your house stand out against other listings in your area.

Staging your home can help potential buyers picture themselves in the space — a crucial first step in getting them to consider making an offer. And, you’ll be in good company among other sellers. According to the Zillow Group Consumer Housing Trends Report, 82 percent of urban sellers, 71 percent of suburban sellers, and 61 percent of rural sellers say that staging their home is one of the top pre-listing activities they complete.

Staging tips for selling your home: Where to start

Declutter: Go room by room, removing the items you won’t need between now and moving day. Pay extra attention to cabinets, closets, and pantries — you want to give potential buyers the impression that your home has ample storage. Not sure where to put all your extra stuff? Consider getting a temporary storage unit.

Depersonalize: Remember, potential buyers want to be able to picture themselves calling your house home, and that’s hard to do if all they see are family photos, personal items, and keepsakes. While it might be a bit emotional, take a run through your home and remove the decor items that make your house feel personally yours.   

Erase signs of pets: You may love your cat, but potential buyers may not (or they may have an allergy). Make sure to clean thoroughly and remove toys, food dishes, and water bowls.

Deep clean: As your mother would say, “Clean like company is coming.” In fact, you may want to go one step further. Aim to clean to a point where it looks like nobody actually lives in the home: no smudges on the windows, no dust bunnies on the floor, no water marks on the counters. A clean home tells potential buyers that you’ve taken great care of the property.

Staging a house for sale can make all the difference in how long it stays on the market. Photo from Shutterstock.

How to stage your house to sell: 11 best staging ideas

Once you’ve decluttered, depersonalized, hidden all traces of pets, and done a better-than-spring cleaning, you can tackle the actual staging of your home. Read on for the best staging tips.

1. Increase lighting everywhere

Staging a home is no time for mood lighting. One of the first things many potential buyers comment on is the amount of light in a home. Replace any burned-out lightbulbs, swap out for higher wattage bulbs, clean your windows, open the blinds, and don’t forget to turn on the lights before any showing.

2. Create conversational furniture arrangements

Take a look at each room and play around with the arrangement of your furniture to create more conversational spaces. Point loveseats and couches toward each other, which will actually increase the amount of space in rooms. Don’t be afraid to mix things completely up. In real life, you’d probably point the couch toward the television. But staging your home for sale isn’t about living in it. It’s about selling it.

3. Stay neutral for broad appeal

Yes, that bright red accent wall really shows off your personality. But there’s only one you, and you’ve already bought this home once. You need to tone down the colors. Neutrals are your friends. You’ll also want to make sure to keep spaces gender-neutral. Your home’s new owners won’t necessarily use the rooms (or decorate them) the same way you do.

4. Update the finishes

Walk through your home with a critical eye, noticing little maintenance issues like a serious buyer would. It’s likely worth a Saturday of work to repaint a room, re-caulk or re-grout, strip wallpaper, or change out dated or worn hardware.

5. Take a look at the exterior

Your home’s curb appeal is the ultimate first impression. Mow your lawn, pressure wash any dingy areas, repair chipping paint, plant some flowers, and tidy up any patio furniture.

6. Arrange in odd numbers

From throw pillows to accessories and chairs to artwork, professional stagers and designers swear by decorating in threes, fives, and sevens, which gives some visual interest to otherwise symmetrical spaces.

7. Set the table

It’s a nice finishing touch that, again, can help the buyer visualize living there. Holiday dinner party, anyone?

8. Only style with polished accents

For example, only stage your master bath with new bath towels, or none at all. Just say no to your still-drying bath towels from this morning’s shower.

9. Make the space appear larger

Add mirrors to reflect light, swap a heavy powder room cabinet for a pedestal sink, or remove a leaf from your huge dining room table.

10. Show value in unusual floor plans

Highlight what makes your home unique and special. Add a reading nook, show the benefit of an extra storage area, or tuck a desk in an unused corner.

11. Use extra rooms deliberately

Never leave a room empty. Instead, make that unused guest room feel usable, staging it as an office, craft room, or guest bedroom — but never all of those things at once!

Investing in real estate staging

DIY home staging: Following the tips above, staging on your own is definitely an option, and it’s an affordable one. Just make sure to leave yourself enough time to finish your to-do list before your listing goes live.

Partial home staging: An affordable middle-of-the-road option, partial home staging is when you do the decluttering and cleaning yourself, before bringing in a professional stager to apply the finishing touches. They’ll rearrange and reimagine your current furniture and decor in a way that’s buyer friendly. You can also hire a stager to simply do a walkthrough of your house and consult on what you should do to prepare your home for sale, and the actual staging tasks will be up to you. They typically charge between $100 and $150 an hour.

Full-service professional home staging: If you’re in a competitive real estate market, or don’t have the time to stage or interest in doing it on your own, you may want to consider hiring a full-service home stager. Some stagers charge by the room ($250-$500 a room, depending on where you live), while some charge between 1 percent and 3 percent of your home’s sale price. The price will typically include both the services of the professional stager, and the rental of all the furniture and accessories they bring with them, for a predetermined period of time (usually about a month).

Live-in stagers: An emerging trend in high-end homes, a live-in stager is a person who, usually as part of your staging team, temporarily moves into your home after you’ve vacated. They’re tasked with making sure the home is always showing-ready, warm, and welcoming. It can be especially beneficial if you’re trying to sell a home that’s in another city.

Staging maintenance: If all goes as planned, the offers should come rolling in, and the limbo of living in a staged home won’t last too long. But consider this home staging advice to help sell your house fast:

Hire a weekly cleaner or give yourself a daily routine: You worked hard to get your house in pristine condition, so don’t let things slide over time. Either hire someone to come clean every week, or give yourself a few manageable daily tasks to keep everything in tip-top shape while you wait for that perfect offer.

Invest in a robotic vacuum: Make technology do the work of daily vacuuming. That way, there’ll never be even a single dust bunny on the floor during a showing.

Allow extra time if you have kids: We all know that kids can destroy a perfectly clean room in a matter of minutes. So, if you have small children at home, make sure your real estate agent knows to give you at least two hours’ notice before a showing so you can tidy up and get out the door.

Get someone to watch your pets: Of course Fido would give potential buyers a warm welcome, but not everyone wants to be greeted by your pet when touring your home. Plan for someone to watch your pets — or have a to-go bag with all their supplies and take them with you — before every showing.

Photos from Shutterstock.

step-by-step instructions - a useful article from VTB Bank

12/16/2022

VTB Group

If you have taken out a mortgage loan and purchased housing, this does not mean that you will have to stay in it all your life. If you plan to purchase housing in another district or city, and the existing one is no longer suitable, there are several options for how to sell it.

But it is important to remember that when purchasing a home with a mortgage, it remains pledged to the bank until the final repayment of the debt. Therefore, the sale will require the approval of a financial institution. This applies to both commissioned facilities and those that continue to be built at the time of your decision to sell the rights.

Early repayment of the debt

The client can pay the full cost of housing before selling the apartment in a mortgage. Then the ban on actions with real estate will be lifted, the owner gets the right to freely dispose of his property - to sell, donate, divide or alienate in any other way.

When it is convenient:

If you need to sell your home as soon as possible, but you cannot find a buyer for the apartment, you can:

This is a simple option for releasing an apartment from encumbrance, but it must be treated carefully. Consumer lending, as a rule, does not have such a long term as mortgage lending - only 5-7 years, while mortgages have up to 30 years. The interest rate will also be higher. If the balance of the debt is large, then if you cover it with a regular loan, the monthly payment will increase significantly.

This can be done if you already have a potential buyer and the entire sale process will take no more than 2 months. If you have to look for a buyer for more than six months, this can seriously hit your budget. Therefore, think in advance whether it will be possible to quickly sell the living space, and calculate future expenses.

If the increase in the payment does not scare you, you can get a loan and calmly sell your home. The monthly payment will be significant, but the loan term will be reduced several times, and the property will not be secured.

Sale through refinancing: instructions

Many banks can apply for refinancing. The client takes a loan from a new bank in order to close a loan obligation in another bank with these funds. In this way, you can close the debt and remove the property from the encumbrance. Such programs may have more favorable conditions and a higher probability of approval.

Please note: you need to find a bank offer in which your living space is not secured. Another option is to leave another apartment as collateral.

Step-by-step plan of how an apartment can be sold:

  1. Find a bank and a program. It is important to choose among all the proposals the one in which it is allowed to cover the debt with borrowed funds. Or offer another property in a credit institution on security - a car, a summer house, a house.

  2. Get a certificate of the balance of the debt. At the mortgage bank, you need to order and receive an extract with information on the amount that will be required for the full early repayment of the loan. Keep in mind that this amount changes regularly.

  3. Collect documents for refinancing. Apply for a list of securities to the bank where you plan to refinance, then collect all the necessary documents and provide them to the employees of the credit institution. Wait until everything is checked and approved. A notification usually comes about this - SMS or a call.

  4. Close your mortgage. The new bank transfers to the mortgage the amount that is necessary to close the debt. You no longer have debts to the first bank.

  5. Get a certificate of loan repayment and removal of encumbrance. Contact the first mortgage bank and collect a certificate stating that the debt has been fully repaid and nothing prevents you from disposing of the property.

Now you can safely sell real estate, it is no longer under encumbrance.

Selling a mortgage through a bank

Most banks have sections on their website where they offer apartments and private houses for purchase, the owners of which plan to sell property as a pledge.

The client applies to the bank and writes a statement that he no longer wants or cannot pay the debt, with a request to sell his property. At the same time, he transfers the right to sell real estate to the bank.

The bank, without the participation of the borrower, is looking for a client who agrees to buy this property, checks it, studies documents, and sells housing. The seller does not need to come to show the property or participate in the other stages of the transaction.

The money received from the buyer is spent on the full closing of the mortgage loan. If the amount paid is greater than the balance of the debt, the excess is transferred to the former owner of the property.

Sale of the apartment and repayment of the mortgage during the transaction

If you select this option, the debt will be repaid by the buyer at the time of the transaction and the signing of the contract. To do this, you first need to get permission from the bank for this method of sale and an extract on the balance of the debt, and then look for a buyer.

The contract specifies all the conditions, the buyer transfers the full cost of housing, and the bank divides the money into two accounts. One will hold a sufficient amount to completely cover the debt, the other will hold the balance that the seller will receive after final settlements are completed and all documents are processed.

The transaction documents are submitted for registration to Rosreestr, where, upon receipt of the necessary package of documents and bank permission, the encumbrance from the seller of the apartment is simultaneously removed and the transfer of rights is registered in favor of the buyer.

This sale option is convenient if:

The bank fully controls the transaction and guarantees its security. Both parties will be protected - the buyer acquires housing, the seller receives money, the conditions cannot change during the transaction.

The buyer has the right to use any available funds for the purchase. This can be maternity capital, your savings or a loan, not necessarily in the same bank.

Is it easy to sell an apartment with a mortgage

It depends on many factors: for example, on the balance of the debt, the seller's goals, the probability of finding a buyer for a particular living space. Not everyone is ready to participate in a complex transaction and wait as long as it takes to complete the documents. Some potential buyers prefer to immediately abandon the idea of ​​​​buying your property, rather than understand the formalities.

Sometimes the sale process is delayed because a buyer cannot be found. But, if you are not in a hurry, you can wait - there will definitely be a person who has the right amount and who will like your housing.

There are usually no obstacles from the side of the bank if the buyer meets the conditions set. Therefore, it is better to clarify all issues even before the preparation of the contract.

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According to the Federal Law of the Russian Federation N 171 On state regulation of the alcohol market of November 22, 1995 (as amended on December 31, 2014) sale alcoholic beverages via the Internet is recognized as a remote way of distributing products and falls under ban.

Fragrant World complies with the law, so all alcoholic beverages are sold in stores.

Benefits of buying alcohol in Fragrant World

In Aromatny Mir stores you can pick up budget options for alcoholic drinks and elite alcohol in gift packages. The price of alcohol varies depending on the category of the drink, the country of origin, brand and age.

In our stores you are waiting for:

Visit your nearest store or call the phone number listed on the site. We will gladly answer all your questions and help you make the right choice.


Fragrant World - food & wine stores throughout Russia.

18+ MINISTRY OF HEALTH WARNING: EXCESSIVE ALCOHOL IS DAMAGED TO YOUR HEALTH

Prices, characteristics and appearance of goods in stores may differ from those indicated on the site. Promotional goods and goods marked with "*" on the price tags in the trading floors of stores are not subject to discounts on discount cards. Fragrant World stores do not carry out distance selling, delivery of goods is not carried out, payment for goods is made directly in Fragrant World stores in accordance with the current legislation of the Russian Federation and the opening hours of stores, round-the-clock and remote sale of alcoholic products is not carried out.


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